We’re back with another For the Love of Custom, where we share our love of all things customised and personalised! Since Exodus Wear is a company that specialises in creating custom outerwear, it’s no surprise that we also want to shine a light on the growing mass-customisation trend. We’ll be featuring different companies that are at the cutting edge of customisation.
The Daily Edited
The Daily Edited (also known as TDE) is an Australian line of customisable lifestyle and fashion accessories designed and created by Alyce Tran and Tania Liu. From its birth in 2011, TDE has grown to be one of the leading companies specialising in customised accessories. As with almost any company that provides customisation, TDE is all about expressing yourself and being able to have accessories that are unique to you.
TDE has grown to be one of the most popular companies for customised goods worldwide! They’ve collaborated with celebrities such as Hailey Baldwin as well as the brand Tome. After their success online, they’ve been able to give the opportunity to their customers to customise instore. TDE is available in David Jones’ in Adelaide, Brisbane, Sydney and Melbourne. They’re able to monogram on the spot so you can take home your creation that very day.
Let’s make it custom!
To get started on your own customised accessories, you need to choose a starting point. We’ve chosen this burgundy shopping tote, which is part of their collaboration with Tome. It comes in two colours and you can see the monogram is present near the top of the purse. The monogramming options include not only text but also symbols. On this purse, you’re able to add 4 characters for free and up to 10 for an additional charge. You can also choose different fonts.
Source: TDE
Something else really cool and unique to TDE is the option to have the monogram done in handwriting. This costs an extra $70 but you can have them handwrite your monogram or have it done in your own handwriting! Like Mon Purse, TDE allows you to have the monogram done in Gold, Silver or blind. The awesome thing about TDE is that if your monogram starts to rub off or is wearing, you can send it back to them and have it fixed up for free.
Another product that is perfect for back-to-school is a personalised diary. It comes in a few colours and the cover is made from 100% leather. Again you have the option to monogram the bottom right-hand corner. You can choose the font and initials but the diary offers many different colour options for monogram. This includes rose gold, blue, turquoise and lilac.
Source: TDE
Another popular item is the phone case. This is also made from leather and has similar monogramming options to the diary. This is a simple and classy way to help you to identify your phone and ensure that it doesn’t get lost when you’re out and about. These are available for iPhone as well as Samsung Galaxy. They also have flip cases, which look a lot cleaner as they don’t have a hole for the camera.
Source: TDE
TDE has a wide tech range including laptop and iPad cases. They also focus on travel accessories, which means that there are things like passport holders and bag tags. There’s an extensive men’s range as well as women’s- so something for everyone! With free shipping and a wide variety of possibilities, TDE makes the perfect gift for someone else or yourself! If you’re stuck for ideas, you can also purchase gift cards for TDE, which make it a perfect Christmas present for someone who is picky and it’s still personal. There’s really something for everyone at TDE.
Source: TDE
TDE is one of the big drivers in bringing mass customisation into the secular retail space. Definitely check our their website and extensive product range this Christmas (or any other time, for that matter). There are so many options and if you live in a capital city, you should be able to go in-store. We are proud that an Australian company is leading the way in the rise of the world-wide customisation experience.
At Exodus Wear, we strive to be the best in the business for customised jackets. We want to be the number one customisable jacket company in the world. If you’re a fan of all things custom or are looking for that something special for someone or yourself, look no further than our monogrammed range. The black satin bomber is one of our favourites and you can personalise the front and the back with words and/or initials.
You can visit us online here. We look forward to working with you to create your dream jacket!
